Facebook 1234

In case you’re wondering how to use Facebook as a valuable business tool and not as a time-waster, I have good news. I am sharing my Facebook 1234 formula. I adopted this after telling a networking group everything had to be systemized. That includes time you spend online. Facebook 1234 will show others you are paying attention and help you minimize time you spend online. Here is the system:

  1. Original Facebook post. This will appear on your Timeline. Make it something useful. Tell what you plan to do or have done that is worthwhile to your audience.
  2. Shares. As you peruse your News Feed, find some posts that you want to share on your Timeline. Click the Share button, type a comment (optional) and click Share Status. Your comment and the original post will appear on your Timeline. Your comment will appear under the original post you shared back to your Timeline. Share two different posts. Your responses will show you are paying attention. When you share, you can share to your Timeline, a friend’s Timeline, a group, or a professional page that you manage.
  3. Comments. You can comment on someone else’s post. A comment will not appear on your Timeline, as opposed to a Share (above). Write three comments a day. This will show you are paying attention.
  4. Likes. You can Like a post without writing a comment. A Facebook Friend wrote, “’Latte’” is Latin for “’You paid too much for that coffee.’” Yes, yes, yes, very funny. I agree. Getting back to business…that post does not need a written response. Likes are the quickest and easiest way to respond. You don’t have to type anything. Minimal effort. Yet, you get to show people you are paying attention. I use Likes when people post pictures of themselves. When there is no need for a comment or a share, a simple Like will do the job.
Use Facebook as a business tool to help attract your ideal customer

You can save this as a note and refer to it when perusing Facebook. I set a reminder “Facebook 1234” to trigger once every other day. This helps me stay on task and show my Facebook Friends I am still paying attention. I usually wrap up Facebook 1234 within 10 minutes. Start your habit today. Do it for 21 days and send me a Facebook message.

Example of Facebook 1234

As an example, I did the Facebook 1234 task yesterday. Here’s my log:

  1. Original Facebook post. Summer Survival Tip #1: Do not park your car with the windshield facing south.
  2. Shares. My first share was an article titled State of the Internet: Still Growing but More Mobile than Ever. My second share was a post that said, How’s this for going green? Since joining the Department of Energy’s Better Buildings Challenge, Michigan State University has reduced energy use by 10 percent. http://Buff.ly/S8JduY.
  3. On a friend’s post that her husband was preparing for a certification, I commented, Good luck, Sean! Ace those upcoming exams! On a customer’s post that read, Is your HR team ready to handle your global expansion? I commented, Everybody and every organization has to sharpen their saw. On my customer Melissa’s post Doing final edits of my manuscript, I commented, I know a lot of people who will benefit from your wise words.
  4. Likes. Remember, you do not have to write anything when issuing a Like. I Liked a friend’s new cover photo, a post titled, What does your ideal customer think of your profession? a post titled You need shiny shoes, and a picture of a friend’s new car.

Facebook 1234 is a simple habit you should embrace. Adopting Facebook 1234 will show others you are paying attention and help you minimize time you spend online.

Excerpt from Attract Your Ideal Customer: A Workbook for Making More Money.

Facebook 1234

In case you’re wondering how to use Facebook as a valuable business tool and not as a time-waster, I have good news. I am sharing my Facebook 1234 formula. I adopted this after telling a networking group everything had to be systemized. That includes time you spend online. Facebook 1234 will show others you are paying attention and help you minimize time you spend online. Here is the system:

  1. Original Facebook post. This will appear on your Timeline. Make it something useful. Tell what you plan to do or have done that is worthwhile to your audience.
  2. Shares. As you peruse your News Feed, find some posts that you want to share on your Timeline. Click the Share button, type a comment (optional) and click Share Status. Your comment and the original post will appear on your Timeline. Your comment will appear under the original post you shared back to your Timeline. Share two different posts. Your responses will show you are paying attention. When you share, you can share to your Timeline, a friend’s Timeline, a group, or a professional page that you manage.
  3. Comments. You can comment on someone else’s post. A comment will not appear on your Timeline, as opposed to a Share (above). Write three comments a day. This will show you are paying attention.
  4. Likes. You can Like a post without writing a comment. A Facebook Friend wrote, “’Latte’” is Latin for “’You paid too much for that coffee.’” Yes, yes, yes, very funny. I agree. Getting back to business…that post does not need a written response. Likes are the quickest and easiest way to respond. You don’t have to type anything. Minimal effort. Yet, you get to show people you are paying attention. I use Likes when people post pictures of themselves. When there is no need for a comment or a share, a simple Like will do the job.

You can save this as a note and refer to it when perusing Facebook. I set a reminder “Facebook 1234” to trigger once every other day. This helps me stay on task and show my Facebook Friends I am still paying attention. I usually wrap up Facebook 1234 within 10 minutes. Start your habit today. Do it for 21 days and send me a Facebook message.

Example of Facebook 1234

As an example, I did the Facebook 1234 task yesterday. Here’s my log:

  1. Original Facebook post. Summer Survival Tip #1: Do not park your car with the windshield facing south.
  2. Shares. My first share was an article titled State of the Internet: Still Growing but More Mobile than Ever. My second share was a post that said, How’s this for going green? Since joining the Department of Energy’s Better Buildings Challenge, Michigan State University has reduced energy use by 10 percent. http://Buff.ly/S8JduY.
  3. On a friend’s post that her husband was preparing for a certification, I commented, Good luck, Sean! Ace those upcoming exams! On a customer’s post that read, Is your HR team ready to handle your global expansion? I commented, Everybody and every organization has to sharpen their saw. On my customer Melissa’s post Doing final edits of my manuscript, I commented, I know a lot of people who will benefit from your wise words.
  4. Likes. Remember, you do not have to write anything when issuing a Like. I Liked a friend’s new cover photo, a post titled, What does your ideal customer think of your profession? a post titled You need shiny shoes, and a picture of a friend’s new car.

Facebook 1234 is a simple habit you should embrace. Adopting Facebook 1234 will show others you are paying attention and help you minimize time you spend online.

Excerpt from Attract Your Ideal Customer: A Workbook for Making More Money.